Archive for March, 2009

Fundraising News – Giftco Closing to Affect Companies Nationwide

March 20, 2009

Many fundraising companies, schools and parent groups are just finding out about the closing of Giftco, Inc. who closed it’s doors March 18th.  The economy has taken it’s toll on yet another well intentioned company and it will affect fundraising companies nationwide.

Giftco is not a household name but has helped literally every fundraising company over the years since their inception in 1975.

The fundraising industry has long relied on Giftco as the one major vendor behind-the-scene that sourced, imported and warehoused products for resale through schools and groups.  The benefits to fundraising companies were numerous and our hearts go out to the employees and families who are affected.

Given the news, companies will respond in various ways.  Companies with a high percentage of products may be in trouble.  The difficulties surrounding creating and importing may simply be too high and many companies will not be able to continue fundraising in a conventional sense.  Others may not have as much difficulty.

Believe for instance, has a very diverse catalog and if you are here specifically to find out how we are affected,  please know that we have been aware of the consolidation of the industry for a very long time.

We have taken steps not only to import our own products but to dramatically increase the number of US vendors we rely on for our products.  By limiting our exposure in any one area, we are insulated from the problems many fund raising companies are faced with today.

We will not miss a beat.

Please be careful in a time like this to keep focused on the reality of the situation – there is a need to raise funds in schools more than ever before. If you hear any negative responses or selling on fear be cautious and please let us know.  By working together, fundraising companies, schools, parent groups and communities will gain tremendous benefit as the industry is reshaped over time.

If you have questions, please contact us anytime and please follow us here or on twitter @believe and also at my personal blog – as always if you like the information we have to offer, please subscribe, add to rss feeds such as aol, yahoo, google etc or leave comments.

Fundraising Companies:  We are willing to help in any way we can.  At this point, it seems that everyone is looking for answers and it’s really too early to say how things will shake out, but, if you would like to be in contact with us please feel free.


Fall 2009 ‘Magical Holidays’ Fundraising Catalogs are Here!

March 2, 2009

Shipping Fall 2009 ‘Magical Holidays’ Catalogs to all the interested folks out there as of NOW!  We are really looking forward to hearing from you all about the catalog and all the other elements we are putting into effect to combat the economy and raise participation this year!

We want you to succeed in your fundraising efforts so if you haven’t taken a minute to request a copy, please do so at

Please post any questions you may have at our BRAND NEW discussion board –

Magical Holidays Fundraising Catalog

Magical Holidays Fundraising Catalog